Co-produced by ‘No Greater No Lesser Creation’, ‘Redgun’ and ‘Vevey Paris Films’, ‘LIFE ON MARS Are We for Real ?’ marks Aidan Amore’s first musical release purposely setting itself apart from the original David Bowie track (which title bares an interrogation mark). The ambition is to go beyond a simple cover as homage to pop-culture’s Starman. The piece rather aims to investigate how the themes of a song released soon after the first Moon landing in 1969 resonate today in what the late French philosopher, Bruno Latour, calls “the critical zone” of Earthlings, in which in his opinion Humankind has still not quite accepted to “land” on despite the emergency of global warming.
AIDAN AMORE | CREACTOR
Had he been born in 16th century Italy, we would call Aidan Amore a Renaissance Man. However, the Paris-based artist belongs to the last Millenials born in Switzerland before 2000. So one must combine hashtags to try and pin down a proteiform #ActorPerformer, #ArtistCreator and #SingerSongwriter, whose name has started emerging in popular cultural press like ‘Les Inrockuptibles’. In reality Amore revels in challenging clear-cut labels by calling himself a “cre a c t o r”, on a mission to infiltrate mainstream media culture in an attempt to further share an interest taken into the vulgarisation of the most recent scientific data questioning the modernity of a world in the face of a global climate emergency. Have we seemingly reached a limit, or an end maybe… ? If it is true in fact that modernity could have ever existed (see: Bruno Latour).
Whilst it seems that seeking otherworldly experiences such as in the newly expanding Metaverse or out in space represent the pinacle of Humanity’s modern preoccupation, Amore’s latest releases, such as ‘F00LvsWORLD’ or ‘Life on Mars : Are We for Real?’ , appear to be very much preoccupied with the complete opposite gravitational force. In fact they attempt to bring up the discussion of how can culture set a focus on raising awareness about the importance of educating ourselves on how to land at last on “the critical zone”, namely: “Earth’s permeable near-surface layer, from the tops of the trees to the bottom of the groundwater. It is a living, breathing, constantly evolving boundary layer where rock, soil, water, air, and living organisms interact. These complex interactions regulate the natural habitat and determine the availability of life-sustaining resources, including our food production and water quality.” (see: US National Science Foundation)
It is now in close partnership with the independent producer ‘Redgun’ and experimental creation label ‘Kaitsauka®’ that Amore pursues transdisciplinary endeavours around this theme, joined in this enterprise by music producers, fashion designers, 3D animators, web developers, makeup artists, visual artists and graphic designers, all working towards the release of new original multimedia pieces. The works weaving elements of film, music & art will strive to be touching on the question of the importance of effective change towards new functioning systems which won’t fail the Youth of today and tomorrow.
“The vision in coining the phrase CREACTOR is to convey the wholly untamed breadth of an artistic persona creatively enacting new narratives in film, music and art, that strive to disrupt normative culture as ordained by a seemingly modern imperialist, white-supremacist, capitalist heteropatriarchy (see: Bruno Latour & Bell Hooks). Thus, hope is to nourish the change-thirsty youth within late Millenials, Gen Z, and Gen A, with empowering stories about their joint venture in nurturing cultural shifts required on a poetically utopian but nonetheless substantial quest for tomorrow’s global society, built upon mutual understanding for long-term sustainability, supported by broader diversity and better education, for more equity and inclusion in the face of a global climate emergency threatening the preservation of Life in all sentient beings alike (see: The Climate Book).”
Aidan Amore, 2023